Thursday, 2 February 2012

How to schedule a Facebook group question - and why you must!

Facebook groups are a great way to generate engagement on your Facebook page, plus a brilliant way to allow patients to feedback their concerns to you and allow you to generate useful data.

One example is a question I ran on a client's page which asked:

"When you come to the dentist, what is your greatest concern?"

We gave a selection of answers, pain, money, health etc and the number 1 concern? Worry that you will find something wrong that they didn't know about.

What great information for you.

There are 3 simple steps to set up your question:

  1. Type your question in the subject line
  2. Add your suggestions to the compose section, 1 question per line
  3. Choose a time to send, either immediately or scheduled for a future date (Tip, the optimum time is 6pm on a Saturday)

Using Social Media Borg is a simple way to set up and schedule questions, along with scheduling other messages you can plan your social media campaign in advance at a time to suit you.

For a regular account the software is an affordable £19.99 per month, a no brainer for any practice serious about marketing online.



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